Wiliot is an innovative company focused on Internet of Things (IoT) technology, founded in 2017, from Israel. Wiliot focuses on wireless technology that tracks the location of goods during the manufacturing process, and is committed to changing the relationship between manufacturers and their products through its innovative IoT solutions. Wiliot's main products are IoT Pixels tags and Wiliot Cloud platform.
IoT Pixels tags can harvest energy from surrounding radio frequency signals and work without batteries, reducing maintenance costs. IoT Pixels uses the same printed antenna technology as radio frequency identification tags (RFID), which can be produced at low cost and high throughput on sensor reels the size of stamps.
The Wiliot Cloud platform ensures the security, privacy and authenticity of data. Machine learning algorithms transform data into actionable insights for enterprises.
Wiliot's mission is to use cutting-edge hardware, AI-based sensing and innovative business models to achieve a safer and more transparent world. It hopes that through its technology, everything around it can help consumers use products better while helping suppliers avoid waste.
Francisco Melo, Vice President and Head of Avery Dennison’s Global RFID Business Unit, elaborated: “Wiliot’s battery-free Bluetooth tags are a perfect fit with Avery Dennison’s strategy to drive smart tags that sense and transmit information without active consumer intervention. We believe that in the future, every item will have a unique digital identity and digital life, providing precise and contextual information that benefits both consumers and brands. We see this partnership as a strong complement to our world-leading RFID solutions, which enable consumers to connect products end-to-end through a wide range of smartphones and IoT devices.”
Multiple Rounds of Funding
Following the successful first test of IoT Pixels, Wiliot completed a Series B funding round with the investment arm of Amazon Web Services (AWS), Samsung Ventures, and Avery Dennison. These organizations joined Norwest Venture Partners, 83North, Grove Ventures, Qualcomm Ventures, and M Ventures in raising an additional $30 million in funding.
Later, Wiliot also received a $200 million Series C financing led by SoftBank Vision. These funds will be used to accelerate the adoption of its IoT platform and develop second-generation Bluetooth IoT sensors. Wiliot's continued access to financing is mainly attributed to the following key factors:
1. Innovative technology and products
Wiliot's core product is IoT Pixels, a small, low-cost, self-powered Bluetooth sensor tag. This tag can collect energy from surrounding radio frequency signals and work without batteries, thereby reducing maintenance costs. In addition, IoT Pixels can also sense a range of physical and environmental data, such as temperature, humidity, motion, etc., and transmit this data to devices that support low-power Bluetooth through Bluetooth low-power technology, and then send it to the Wiliot cloud platform. This innovative technology and product has won Wiliot market attention and recognition.
2. Wide range of application scenarios and market potential
Wiliot's technology and products have a wide range of application scenarios and market potential in multiple fields. For example, in terms of supply chain optimization, Wiliot can provide real-time transparency to help brands understand inventory levels across the retail channel; in terms of product tracking, IoT Pixels can be integrated into vaccine bottles, food packaging, etc. to achieve real-time tracking and monitoring of products; in terms of customer service, brands can use Wiliot's technology to understand how customers use their products, thereby providing better customer service. In addition, Wiliot's technology can also be applied to retail innovation, environmental protection, fire detection and other fields. This wide range of application scenarios and market potential provides huge space for Wiliot's future development.
3. Excellent management team and corporate culture
Wiliot's management team has rich industry experience and innovation capabilities, can accurately grasp market trends and customer needs, and promote the company's rapid development. At the same time, Wiliot also pays attention to the construction of corporate culture, advocates the values of innovation, collaboration and win-win, and provides employees with a good working environment and development opportunities. This excellent management team and corporate culture provide a solid foundation for Wiliot's continued innovation and development.
This paper is from Ulink Media, Shenzhen, China, the organizer of IOTE EXPO (IoT Expo in China)
